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	Values Development and Implementation
	KPMG’s values development and implementation program is a service that aims at assisting organizations in locating and implementing a shared set of values. Gaining agreement on a set of shared values and guiding principles, is an integral part of achieving a “shared” future vision that will be accepted by the organization. Additionally, a common set of values will: Clarify the vision Help the company align as one organization Give direction as the company changes Create pride within the company Guide the company in everything it does What do we mean by Values? Corporate values are the guiding principles and beliefs that form the corporate culture of the company. Those values influence organizational artefacts and behavior and make employees identify themselves and be proud of the company they work in. What is values implementation? Values implementation is a process of defining and embedding the values in the corporate culture in order to create a shared corporate vision and mission. To achieve this we should not only communicate the values to the staff, but translate them to behaviors that can be adopted at both individual and team level. What is the values implementation methodology? The values implementation methodology is divided into five stages: How you can make it real? Communicate and train all staff Link artefacts and behaviors with corporate values Align corporate values with employee goals Connect performance appraisal with the values What are the benefits of the corporate values implementation program? Strengthen corporate identity Create a shared vision and values of the company Contribute to effective change management Attract and retain top talent
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