A battle is erupting between bandwidth and "brandwidth". Customer
bases can be eroded or expanded, depending upon the power of a company's
brand image or its ability to market high bandwidth capabilities and service.
Although business opportunities are plentiful, the market will require
current communications service providers to largely reconstruct their
business models. New providers will need to capitalize on evolving business
and marketing model weaknesses to gain advantage.
Meanwhile, the telecommunications industry continues to be one of the
most active in terms of mergers and acquisitions as service providers
look to become 'one stop shop' providers.
Communications@KPMG
Our communications practice brings together professionals in the communications
industry, providing fully integrated services across audit, corporate
finance, due diligence and tax. We can deliver comprehensive strategies
to your business issues, which arise from new challenges emerging in a
rapidly converging marketplace.
We appreciate the potential threats that your business may face. Our
services and advice can assist you to respond to issues arising from:
- Competition from traditional and non-traditional players
- Customer acquisition and retention, consolidation and convergence
- Globalization
- Privatization and deregulation
- Product and technology choices
- Customer demand for new and improved products and services
- Shareholder value
Our demonstrated knowledge and experience can assist our clients to analyze
their business and the presenting issues, and to develop and implement
effective strategies, which translate into sustainable competitive advantage.
KPMG's "one-stop" business advisory team can offer comprehensive
advice to address the full spectrum of industry issues, so that clients
can gain considerable value.
Around the world, KPMG's ICE practice works closely with communications
industry leaders in both mature and emerging markets - from start up ISPs
to dominant communications players. Our knowledge sharing systems means
that our clients can gain full advantage of our international capability.